AI help with Marketing copy & content
Generate positioning, messages, posts, pages. Part of Business & Ventures — Building something of your own.
Start free — standard plans for every area, alwaysWhy this is hard
A blank page asks you to choose the content, structure and tone at the same time. A draft can separate those choices. Start with the audience, the piece you need and one real example. You can then check the wording without having to invent the whole structure first.
For marketing copy & content, start by describing the part that is awkward in your own words. A broad goal can contain several different tasks. Choose the one you want to draft now, then add the obstacle and the time you can spend. You do not need a complete story to begin.
You can skip a question that does not fit. An unanswered detail should stay unknown. If you want a different tone, choose Plain English or change your own description before using the draft. The structure comes from the topic; the facts should come from you.
What you'll get
Messaging sheet
Positioning and core message
Calendar
Content calendar
Drafts
Landing page and post drafts
Pipeline recipe
Repurposing pipeline
What good looks like
Read each draft aloud if that helps. Check that it says what you mean, uses only facts you supplied and leaves out claims you cannot support. A polished sentence is not necessarily the right sentence. Change anything that does not sound like you before copying it elsewhere.
For “Positioning and core message”, the messaging sheet gives you a piece to read and adapt. Check it against your answers, mark anything that needs a fact you have not supplied and decide whether it is the next piece you actually need. Keep only what fits your situation.
For “Content calendar”, the calendar gives you a piece to read and adapt. Check it against your answers, mark anything that needs a fact you have not supplied and decide whether it is the next piece you actually need. Keep only what fits your situation.
For “Landing page and post drafts”, the drafts gives you a piece to read and adapt. Check it against your answers, mark anything that needs a fact you have not supplied and decide whether it is the next piece you actually need. Keep only what fits your situation.
For “Repurposing pipeline”, the pipeline recipe gives you a piece to read and adapt. Check it against your answers, mark anything that needs a fact you have not supplied and decide whether it is the next piece you actually need. Keep only what fits your situation.
Example artifact
Example · fictional person · Messaging sheet
Positioning and core message
You get word-for-word lines for positioning and core message, with an opening, two responses to likely push-back and a close. Because time is the pinch, the messaging sheet is built to be used in short sittings: AI drafts positioning and core message first, and you spend your minutes correcting rather than starting from blank. Because you also named not sure where to start, it starts with one clear question. Plan to have a first version in place this month and review it once.
Opening: "I'd like to talk about positioning and core message. What I'm aiming for: Make steady progress without it taking over my week. I'd value your view." If they say now isn't a good time: "That's fair. Could we find 20 minutes in the next fortnight?" If they push back on the idea: "I hear that. What would need to be true for this to work for you as well?" Close: "Thanks. I'll send a short note of what we agreed and check back in two weeks."
This example uses made-up answers (goal: steady progress; obstacles: time and knowing where to start). Yours is built from your own answers.
What we'll ask you
- Where does your marketing live now?
- What is the one thing you want customers to understand about you?
- How often can you realistically publish?
Questions
What should I tell it before asking for a draft?
Give the purpose, intended audience, tone and one example from your own situation. You can skip details you do not want to share. The standard plan uses the answers available; a missing answer is not permission to invent facts.
Can I change the wording?
Yes. Treat the text as a draft, not a final decision. Read it, correct the details and keep the parts that fit. You can choose Plain English and supply a different example when the first wording does not reflect what you meant.
Do I need a card or every answer?
No card is needed for the standard plan. Every area is available, and you can skip questions. Begin with the piece you want to work on rather than sharing information simply to fill a box. Voice options depend on your browser.